User-driven development:
How to get started

There are many advantages to user-driven development, that is, involving users when developing a new product or service. After all, they are the ones who best understand their needs.

Senior User Experience Consultant, Mikkel, shares 3 tips on how to achieve more user-driven development.

VIDEO TIP USER-DRIVEN DEVELOPMENT #1:

SEEK VALIDATION EARLY ON

Do you also think it makes sense to ask users what they think before launching a new product or service? In this video, Mikkel shares his first tip on how to achieve more user-driven development 👇👇

VIDEO TIP USER-DRIVEN DEVELOPMENT #2:

USE PROXY USERS

🤔🤷‍♀️ Do you know what a proxy user is?

In Mikkel’s second tip for more user-driven development, he explains exactly that and what you can gain from proxy users in your development work. Watch the video below 👇👇

VIDEO TIP USER-DRIVEN DEVELOPMENT #3:

CO-CREATE WITH USERS

“Co-create with the users!” It’s as simple as that. And that’s exactly what Mikkel emphasizes in his final tip for more user-driven development 👇👇

IS USER EXPERIENCE REALLY WORTH IT?

Still not convinced that putting the user at the center pays off? Then have a chat with our Senior UX specialist, Agnete.